The Innovator’s Reading List

Following is the selection of must-read books for any technology Innovator or Entrepreneur:

1. Crossing the Chasm – Geoffrey Moore
Marketing and Selling Disruptive Products to Mainstream Customers


2. The Innovator’s Dilemma – Clay Christensen
The Revolutionary Book That Will Change the Way You Do Business


3. Blue Ocean Strategy – W. Chan Kim & Renee Mauborgne
How to Create Uncontested Market Space and Make Competition Irrelevant


4. The Four Steps To The Epiphany – Steve Blank
Successful Strategies for Products that Win


5. Business Model Generation – Alex Osterwalder & Yves Pigneur
A Handbook for Visionaries, Game Changers, and Challengers


6. The Lean Startup – Eric Ries
How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses


7. Escape Velocity – Geoffrey Moore
Free Your Company’s Future from the Pull of the Past